Box
Bovril
Category
Household and miscellaneous
Date
Unknown
Materials
Cardboard
Measurements
100 mm (Width) x 120 mm (Depth); 90 mm (Length)
Order this imageCollection
Mr Straw's House, Nottinghamshire
NT 742396
Summary
Square cardboard Bovril box with recipe booklet. Box; A white box with flap lid and base printed on five sides. The bottom is plain but has a dark stain covering most of the surface. The top has the royal crest in blue 'DIEU ET MON DROIT' and 'BY APPOINTMENT TO THE LATE KING GEOREGE V.'. In the middle of the lid in red 'BOVRIL' and in black 'PREVENTS THAT SINKING FEELING' and '16 OZ. NET.'. The front of the box carries a picture of the Bovril jar on a blue background, there is a large area of staining to the bottom and outer edges. The right side of the box has a picture of a nurse pouring Bovril onto a spoon with text above that is obscured by a dark stain along the left side and bottom. The back of the box has a small amount of dark stain to the bottom left corner and the black text; 'BOVRIL in the Sickroom Bovril is the concentrated goodness of prime beef, and is so easily assimilated that it imposes no tax on the feeblest digestion. Medical testimony to its value in sickness and convalescence is overwhelming. BOVRIL for Cooking Add a little Bovril to your soups, stews, gravies, hashes and "made" dishes. There is nothing like Bovril for imparting nourishment and flavour. send a postcard for the free Recipe Booklet. BOVRIL for Sandwiches Bovril sandwiches supply the maximum of nourishment in the minimum bulk. delicious and most economical. Spread the Bovril very thinly on thin cut bread and butter.'. The left side of the box has a full colour image of a housewife stood at a pan with a jar of Bovril above which is 'BOVRIL Indispensable in the Kitchen'. There is a small area of black stain to the bottom and right edge. Recipe Booklet; A single white sheet with black print folded in half to form a booklet then folded again vertically in half to form a leaflet that fits in the box with the jar of Bovril. The front when fully folded carries the text; 'You'll enjoy the flavour of BOVRIL Have an appetising cup To-Day. (picture of a mug and a jar of Bovril) There's nothing LIKE BOVRIL in cooking. It makes the flavour delicious and the whole meal more nourishing.'. On the back when fully folded; 'BOVRIL SANDWICHES Bovril spread sparingly is a delicious addition to all sand- wiches, besides increasing their nutritive value. Try Bovril as a "spread" by itself or with cress, cheese, tomato, etc. ....'.
Marks and inscriptions
BOVRIL PREVENTS THAT SINKING FEELING 16 OZ NET
Makers and roles
Bovril , manufacturer