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Cigarette card

Category

Ephemera

Date

Unknown

Materials

card

Measurements

35 mm (Width) x 0.5 mm (Depth); 68 mm (Length)

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Collection

Mr Straw's House, Nottinghamshire

NT 749273.4.30

Summary

One of a set of 50 of Will's Cigarette cards 'Arms of the British Empire'. The first of three partail sets of cigarette cards kept in a wooden box with two compartments, a metal hinged lid painted red with a yellow / orange flower and card suit design. On the front of the card, at the top, is the title 'ARMS OF THE BRITISH EMPIRE.' To the left of the central coat of arms image it reads 'WILLS's, and then to the right 'CIGARETTES.' Beneath the image is the location the arms originate from, ‘SASKATCHEWAN.' The central coat of arms consists of a shield containing three sheaves of gold wheat on a green background. There is a gold band running horizontally across the top of the shield, containing a red lion facing left.On the rear of the card is decorative scrolling and the text at the top reads 'No30 ARMS OF THE BRITISH EMPIRE, 'WILLS'S CIGARETTES. The text at the base reads 'W.D. & H.O. WILLS.' BRISTOL & LONDON. ISSUED BY THE IMPERIAL TOBACCO Co. (OF GREAT BRITAIN & IRELAND)Ltd' Down either side of the card there is text running vertically which in its entirety reads 'ALBUMS FOR THESE PICTURE CARDS CAN BE OBTAINED AT 1/- EACH FROM ALL TOBACCONISTS.' In the centre of the rear of the card the decoration creates a box for information specific to the location portrayed on the card. In this instance it reads 'These arms, assigned by Royal Warrant in 1906, typify the wheat produce of the province, and show the lion of England in chief. Saskatchewan was made a province of Canada on 1st Sept. 1905. Its capital is Regina. Owing to immigration from both the Mother Country and the United States, the population is increasing very rapidly.'